Secured and managed Sarah Abo’s first major national cover profile with Stellar, shaping the story around her new chapter on Today and her growing profile in Australian television.

Sydney premiere event and publicity campaign for The Long Run, featuring Johnathan Thurston, Lance “Buddy” Franklin and the Indigenous Marathon Project. We led talent, red carpet and media moments across the launch, bringing together VIPs, partners and press ahead of the national premiere.

Publicity campaign for Karl Stefanovic’s 20-year Today milestone, shaping a national media moment around one of Australian television’s most recognisable hosts through editorial, radio, interviews, cover shoot coordination and behind-the-scenes content.

Talent management and brand partnership strategy for Olympic sprinter Zoe Hobbs, shaping her commercial profile across sport, lifestyle and performance-led campaigns. Work has included TV commercial placements, New Balance partnership management, Colgate Games ambassador activity and major retail campaign opportunities with Rebel Sport.